Case Study: Sign the Deal
Jan 27
In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Satin P...
Continue ReadingCase Study: The Big Picture
Dec 29, 2022
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Nov 01, 2022
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...
Continue ReadingCase Study: Happy to Hang Around
Oct 18, 2022
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Wine for the Win
Jul 23, 2022
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...
Continue ReadingCase Study: Fun in the Sun
Jun 25, 2022
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingCase Study: Stick to the Schedule
Jun 11, 2022
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingCase Study: It's Raining Cats and Dogs
May 13, 2022
Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...
Continue ReadingCase Study: Insuring Happy Employees
Apr 28, 2022
Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...
Continue ReadingCase Study: I've Got You Covered
Mar 02, 2022
Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they could t...
Continue ReadingA Lunch That Packs a Punch
Dec 20, 2021
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingCase Study: A Flavorful Promotion
Dec 06, 2021
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...
Continue ReadingCase Study: A Golfer Giveaway
Nov 08, 2021
Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...
Continue ReadingCase Study: You've Got the Power
Jul 31, 2021
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...
Continue ReadingCase Study: Inking Impressions
Jul 02, 2021
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...
Continue ReadingCase Study: Too Hot to Jot
Jun 04, 2021
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....
Continue ReadingCase Study: Wave Hello to Promotions
May 20, 2021
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient would...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
May 06, 2021
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue ReadingCase Study: "Single Use" Pens for COVID-19
Apr 22, 2021
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...
Continue ReadingCase Study: A Not-So-Silly Idea
Feb 24, 2021
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...
Continue ReadingCase Study: Wheelie Important Paperwork
Jan 26, 2021
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...
Continue ReadingCase Study: Success on Campus
Jan 12, 2021
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue ReadingCase Study: Attract New Customers
Nov 30, 2020
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Nov 01, 2020
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: I Was Framed!
Aug 22, 2020
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...
Continue ReadingCase Study: Employee Appreciation Gift
Aug 08, 2020
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingCase Study: Yes, We Can!
Jul 25, 2020
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Jun 12, 2020
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...
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